Learn Make Up Color Theory

Robert Jones is an international celebrity make up artist, founder of the Robert Jones Beauty Academy and master of makeup color theory. Watch as Robert Jones goes through eye shadow, blush, and lipstick color using his make up color wheel. Learn all you need to know about how your skin tone affects your make up color choices in this step-by-step tutorial with make up artist Robert Jones.

The new Motives Color Wheel allows you to pinpoint exactly what eye, lip and cheek product shades best suit you and your customers based on skin tone, hair and eye color. This easy-to-use sales aid is the perfect tool to interest customers in Motives® by Loren Ridinger®. Simply match your customer’s hair and skin tone along with their eye color and you have a match of specific eye shadow, eyeliner, lipstick, lip gloss and blush color swatches that would create their entire look. Helping customers find their perfect products has never been easier!